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The beach club courtyard at Naples Beach Club, umbrellas under the palms

Naples, Florida

August 2026. The Four Seasons that took over the Naples Beach Hotel — new enough that no rating body has finished judging it.

26°09′32″N81°48′32″WNaples Beach Club, A Four Seasons Resort · Naples, Florida

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The resort

Naples Beach Club, A Four Seasons Resort opened in November 2025 on the redeveloped site of the Naples Beach Hotel & Golf Club, which had held that stretch of Gulf sand in Old Naples for decades. It is new enough that the rating bodies have not caught up with it. Forbes Travel Guide carries it as Soon To Be Rated; it is not on AAA’s 2026 Four or Five Diamond lists; it has no MICHELIN Key. Those are three honest nulls, not three verdicts — a resort in its first full season has not been through anyone’s inspection cycle yet. The Luxe Zone tracks it with the gaps stated as gaps, last checked 4 August 2026.

What that means in practice: there is no star to book against here. The judgement has to come from the stay itself, which is what the rest of this page is for.

The first thing to know is the scale. Despite the name, this is not a sprawling resort. It is smaller than the Four Seasons norm and it feels like a luxury boutique hotel: one pool, one beach, and a short walk from the front doors to the sand.

The Four Seasons sign at the drive, palms and caladiums around it
The Four Seasons sign at the drive, palms and caladiums around it
The hotel from the drive: the porte-cochère and the striped awning
The hotel from the drive: the porte-cochère and the striped awning
The front doors, lanterns and planters either side
The front doors, lanterns and planters either side
The resort's coral Moke, Naples Beach Club on its bonnet
The resort’s coral Moke. Guests can reserve it, and there is no charge.
The street from the resort towers down to the beach
The street from the resort towers down to the beach

The room and the pool

None of the rooms face the street, which is rare on a beach this close to town. The view categories run from partial Gulf view to full Gulf view; we stayed in a Partial View Studio Suite. The balcony is where the late afternoon goes: the pool and its cabanas below, the sun going down over the water beyond them. Between the pool and the towers there is a putting green under the palms.

Jeannie on the balcony at sunset
Jeannie on the balcony at sunset
Late sun over the Gulf and the pool from an upper balcony
Late sun over the Gulf and the pool from an upper balcony
The putting green under the palms
The putting green under the palms

The beach

The sand runs north and south from the resort with the old pier pilings just offshore, and the birds work them all day: pelicans on the piling blocks, cormorants drying their wings, snowy egrets on the sand. The tide line is packed with shells.

The beach looking south, the resort towers behind
The beach looking south, the resort towers behind
Jeannie on the beach in front of the resort
Jeannie on the beach in front of the resort
Two pelicans on a piling block, the Gulf flat to the horizon
Two pelicans on a piling block, the Gulf flat to the horizon
Pelicans and cormorants on the old pier pilings under a big sky
Pelicans and cormorants on the old pier pilings under a big sky
A cormorant drying its wings on a piling
A cormorant drying its wings on a piling
A snowy egret on the sand
A snowy egret on the sand
A snowy egret on an old piling offshore
A snowy egret on an old piling offshore
Shells packed along the tide line
Shells packed along the tide line
A cockle shell from the beach
A cockle shell from the beach
Rocks on the sand at the water's edge, the beach running north
Rocks on the sand at the water's edge, the beach running north

The stay

Three nights in August 2026 in a Partial View Studio Suite, booked through Four Seasons Preferred Partner. The amenities that came with it: the welcome amenity in the room, complimentary breakfast each morning, and a $200 resort credit.

Eating on property

HB’s is the beachfront restaurant — the resort holds that it is the only true beachfront dining room in Old Naples. The Merchant Room is the other side of the property: a New American brasserie from chef Gavin Kaysen, with in-house dry-aged steaks and house-made pasta.

Naples Trading Company is the third stop on property: a coffee and gelato counter with a store attached, and the place for Four Seasons gear. The Sunset Bar is the drink before dinner: tables under umbrellas facing the water, timed for the name.

Breakfast on the balcony: eggs, toast, bacon and a green juice
Breakfast on the balcony: eggs, toast, bacon and a green juice
The minibar shelf: craft cocktail bottles and local spirits
The minibar shelf: craft cocktail bottles and local spirits
The Sunset Bar: tables under umbrellas at dusk
The Sunset Bar, tables under the umbrellas at dusk.
A dessert in a scallop shell, the Preferred Partner welcome amenity, delivered to the room
The Preferred Partner welcome amenity, a dessert in a scallop shell, delivered to the room.
The Merchant Room menu at the table, an anthurium in the vase
The Merchant Room menu at the table, an anthurium in the vase
The store at Naples Trading Company: green shelves and hats
The store at Naples Trading Company, green shelves and hats.
The pantry shelves at Naples Trading Company: oils, sauces and tins
The pantry shelves at Naples Trading Company.
The wine room at Naples Trading Company, shelves by style
The wine room at Naples Trading Company.

Off property

Old Naples puts its two shopping streets within a short drive of the sand. Fifth Avenue South runs boutiques and galleries down towards the beach; Third Street South is the older district, courtyards and galleries. North of town, Waterside Shops at Pelican Bay is the open-air luxury mall — Gucci, Hermès, Saks — and Mercato on Tamiami Trail mixes shopping with dining and a late crowd.

For dinner off property, the four the dataset tracks around this hotel are Sails (seafood and coastal European, on Fifth Avenue South), Campiello (Italian, with the courtyard bar on Third Street South), Bleu Provence (French, near Crayton Cove) and USS Nemo (a seafood house on Tamiami Trail known for miso-broiled sea bass). All four are in The Luxe Zone with their coordinates and their Google standing.

Two things are worth timing a visit around: stone crab season, which opens 15 October and is celebrated around the docks, and the Naples Winter Wine Festival in late January. Sunset at the pier is the nightly one.

A gelato counter in Old Naples
A gelato counter in Old Naples

The fitness room

The fitness room is the best we have used at any resort. It is the size and standard of a good private gym rather than a hotel afterthought: reformers and a full line of strength machines facing the windows, curved treadmills and rowers along the glass, and daylight the whole length of the room. It earns its own section here for that reason.

Reformers in the fitness room
Reformers in the fitness room
The fitness room: strength machines facing the windows
The fitness room: strength machines facing the windows
The cable station in the fitness room
The cable station in the fitness room
Curved treadmills and rowers along the windows
Curved treadmills and rowers along the windows

Pro tips

  • Reserve the Moke the day you arrive. It is complimentary, there is one of it, and it goes.
  • Book through a Four Seasons Preferred Partner agency. Same rate as booking direct, and the upgrade, breakfast and property credit only attach that way.
  • Pack for the shells. The tide line is thick with them; bring something to carry them home in.
  • Fifth Avenue South is a walk, not a drive. Gelato, galleries and dinner within fifteen minutes of the sand.
  • Reserve HB’s for sunset. It is the only beachfront dining room in Old Naples, and the terrace tables go first.

Getting there

  • RSW — Southwest Florida International, about 35 miles. Most major carriers.
  • APF — Naples Airport, about 4 miles. Private, charter and regional service.
  • MIA — Miami International, about 120 miles. Most major carriers.

Booking it

The resort participates in Four Seasons Preferred Partner, which is the programme that carries the upgrade, the breakfast, the property credit and the late checkout when they are available. Participation is confirmed brand-wide in the dataset; whether it reaches a given booking depends on the agency placing it. Ask Jeannie before booking direct — the rate is the same either way, and the amenities only attach if the booking is placed through a participating agency. On this stay the welcome amenity arrived in the room as a dessert in a scallop shell; it is the frame under Eating on property.

Sources

Rating status, on-property and nearby venues, airports and the partner programme are from The Luxe Zone dataset, checked 4–8 August 2026. Ratings shown as nulls are nulls in the source, not omissions. Photographs are our own, from the visit.